Sailthru

Sailthru is the leading provider of personalized marketing communications

We’ve teamed up Sailthru to bring you onsite personalization to your WordPress.com VIP site! With our personalization technology embedded within the plugin, you can immediately get started with serving more relevant and personalized content to your users on a one to one level.

The Sailthru plugin makes it as easy as possible to setup Sailthru on  your WordPress.com VIP site. With a simple few clicks you’ll be ready to start leveraging the power of Sailthru Smart Data. Key features include:

  • Automatically adds Sailthru’s Horizon Javascript to each page
  • Adds Sailthru’s meta tags to each page
  • Has a simple interface to configure Scout and Concierge.
  • Widgets for recommended content and adding new users to lists

Using the Sailthru plugin on VIP is very straightforward:

  1. Activate the plugin from your Dashboard
  2. Add your API Key, Secret and horizon domain, which you can find in your my.sailthru.com account on the Settings page
  3. Associate a template with your WordPress.com sites

and you’re ready to go: the plugin will automatically add the necessary JavaScript to the footer of your theme.

For more information on using the plugin on WordPress.com VIP, visit Sailthru’s documentation page.