I’ve been chatting with the folks at Tierra Innovation and WNET.ORG (Channel Thirteen in New York) on their impressive collaboration utilizing WordPress MU as a CMS for WNET.ORG’s network of high-traffic websites:
Using WordPress MU’s built-in features along with custom themes and plugins such as WPDB Profiling, they made it easier and much cheaper for WNET.ORG to roll out multiple sites that provide a great user experience as well as editorial and creative flexibility. Before the new CMS, WNET.ORG could only launch 1-2 sites per month. Now, they have the capability of rolling out 5-10 sites per month for a fraction of the cost.
What’s very cool is that Tierra and WNET put together a white-paper detailing how this project came about and how they ultimately decided on WordPress as the platform of choice. You can read all about it in the white-paper titled: How a Non-Profit Media Company Profits from Building Open Source Online Publishing Platform (PDF) (embedded below using scribd):