Amnesty and the Power of Gutenberg, the New WordPress Editor

See how Big Bite’s custom blocks streamline publishing for Amnesty International.

The most exciting thing around the WordPress community right now is the new editor experience. The Gutenberg project has transformed what it’s like to create content and manage pages and sections. It has also offered a new approach to matching a team’s existing workflow, and allowing editorial teams to work in the context of what the site and pages actually look like. And it has made a flexible, granular reusability of individual elements across projects and even across the community much more directly available.

Agency partner Big Bite has built an entirely new site platform for Nobel Peace Prize Winner Amnesty International, with the new WordPress editor as its foundation, via the Gutenberg plugin. They focused on developing custom blocks and a core theme that serve as the heart of Amnesty’s digital efforts moving forward. More than a new site, this is a framework for applying consistent brand identity, design, and user experience standards to many new sites and for allowing creators to spin up new, powerful sites quickly and with ease. And as a part of Big Bite’s and Amnesty’s shared commitment to give back to the community, large parts of the project will be released as open source components for anyone to use.

In the short video above, you’ll see a quick overview of what it’s like to build new sites quickly and publish and manage content in Amnesty’s new platform launching in September.

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